New campaign for Nike x House of Hoops shot by Johnnie Izquierdo.

“The campaign we did with Nike x House of Hoops featuring this basketball league in Newark, NJ called ‘The Trenches’ – this league was started over the pandemic featuring one on one basketball – the playground way. The Trenches grew during the pandemic for its popular one on one matchups gathered around by a large crowd. The Trenches aren’t only in Newark, NJ, this is a global movement and mindset” – Johnnie.